Yamaha Motor UK has announced a new strategic distribution partnership with Finnish boat manufacturer Terhi, a brand of Oy Brandt Ab.
Terhi has been manufacturing boats for more than 50 years and is a respected international brand in the boating industry. Renowned for its product innovation, Terhi offers a product portfolio suitable for a variety of boating needs.
Jonny Twelvetrees, manager marine sales at Yamaha Motor UK, said: “We are excited to announce the addition of Terhi boats to our YAMAHA UK product line-up. Terhi offers tough, practical and entry-level boats under five metres at exceptional value. Their innovative design and manufacturing process make them an ideal choice for anyone looking for a reliable, enjoyable and affordable boating experience.
“We are proud to partner with Terhi, sharing the commitment to providing exceptional value and quality to our customers. Terhi boats will open up Yamaha to a wider customer audience allowing more people to experience the brand and understand why Yamaha revs your heart.”
Terhi boats utilise a unique vacuum-forming process with ABS plastic and closed-cell polyurethane foam, resulting in boats that are not only strong, smooth, shock-resistant and weatherproof, but also “wholly unsinkable”.
Marica Widell, export manager at Oy Brandt Ab, said: “We believe that this partnership will provide our customers with an exceptional boating experience. Together, we aim to grow the market for Terhi boats in the UK, supported by Yamaha UK’s specialist dealer network and exceptional customer service.”
