Oyster Yachts reports record-breaking financial and sales success this year, despite a difficult market for the sailing yacht industry.
With two months remaining in the financial year, Oyster has already achieved a record £55m in new boat sales revenue, driven by the sale of 16 yachts, with further sales anticipated before year-end. The strength of Oyster’s global sales has been largely attributed to Oyster’s 50ft to 90ft legendary go anywhere bluewater sailing yachts, the popularity of the fully-supported world circumnavigation, the Oyster World Rally, and the unique set of comprehensive services Oyster provide owners, which gives them the confidence and the means to explore the world.
A strong start to 2025 saw deals close on two new yachts securing the next hull of the flagship Oyster 885 SII and the 70-foot Oyster 675. Dominating sales during the year has been the Oyster 595, a popular choice for owner-operated world cruising. In response to the strong demand for this model, Oyster have invested in a second mould tool to scale up production of this well-proportioned, adventure ready 60-foot bluewater cruiser.
Oyster’s production yards in south and east of the United Kingdom are now full to capacity through to 2027, with 25 yachts currently in various stages of build, from moulding though to commissioning.
Oyster Yachts CEO, Ashley Highfield, said: “The success of our sales and the financial turnaround of the business this year is a testament to both the incredible work being performed across the business and the quality of the yachts we are producing. Alongside taking delivery of a yacht, each Oyster owner can take advantage of the comprehensive services we provide to ensure confidence to adventure further with our support. From training and guidance, access to our Global Service Network, crew assistance and joining us at one of our exclusive international owner events, the Oyster family is a special group to be a part of.
“Following the launch of the Oyster World Rally 2028-29 last Summer, we have seen an unprecedented demand for spaces, with a number of new sales being commissioned to fulfil that dream. Whether the aim is a global circumnavigation or to enjoy time cruising with family and friends, the Oyster family continue to take on inspiring adventures all over the world, and we support them every step of the way.”
